Author: Kevin John Braid
Remember how Peter Reynolds used to boast that CLEAR were the largest membership based cannabis campaign group in the UK? He used to do this omitting to mention by membership-based, he meant Facebook likes.
Reynolds himself likes to use Facebook likes as a measure of success, yet he’d been relegated to third place in terms of popularity in the UK. That is until recently when CLEAR mysteriously gained over 20,000 likes in the space of a couple of weeks, averaging about 2,000 extra new Facebook likes a day.
Google “buy facebook likes” or “buy facebook followers” and you’ll see how easy this is to do.
Yet the number of shares, comments and likes on their Facebook page remains very low, with the number of people who like or share their stuff seldom reaching double figures.
Contrast this to the 785 shares and over 670 likes for a recent meme shared on NORML UK’s Facebook page, even though CLEAR all of a sudden has over taken them by 14,000 likes in the space of little over a week. I say again, Peter Reynolds is an idiot, as only an idiot would buy such a large number of likes in such a short period of time to try to gain false popularity and think nobody would notice.
London Cannabis Club and NORML UK Facebook pages have much more interaction than CLEAR, this is because they have genuine natural organic likes, not fake likes bought from Reynolds’ cheap whisky fund.
Even Feed The Birds 420, a new UK based cannabis related Facebook page, which has little under 6,000 likes, gets more interaction than CLEAR.
However, buying fake Facebook likes is not a clever strategy, for starters, it’s just a figure, you don’t get the real interaction, which you get from genuine fans. Secondly it’s a risky business, as you can easily get caught out, just as David Cameron did recently, when it was discovered he had been buying Facebook likes too.
These days, Facebook are aware of this practice and since September 2012 they have been deleting fake spam bot accounts. Former Republican Presidential candidate, Mitt Romney, had hundreds of thousands of likes deleted. Knowing Reynolds, he’s probably done his Facebook like campaign on the cheap, so it will be of no surprise to me if we start to see the sudden upsurge in CLEAR likes descend into a massive free-fall.
Reynolds wants to con people to believe he is the main spokesperson for the cause of cannabis law reform in Britain; despite the fact he terrible media performer who often sounds drunk when being interviewed and is universally despised by the cannabis community, on account of his well documented intolerant views towards minority groups and the fact by his own admission he reports medicinal cannabis users to the police.
In the past, buying fake likes was quite a common practice by companies who wanted to bolster their perceived popularity, now it’s considered just dumb, since there is a very strong chance the likes will be deleted by Facebook.
Reynolds craves popularity, yet every move he makes nearly always ends up with him making a spectacular twit of himself.
Reynolds launched libel actions against four cannabis law reform activists in a bid to salvage his already tattered reputation. We all know they didn’t get very far, he’s already lost two cases and been ordered by the court to pay costs. He did sign a meaningless agreement to disagree with Alun Buffry, except Reynolds paid £2,145 for this. The only case still open is against disabled activist and Chair of the UK Cannabis Social Clubs, Greg de Hoedt, who is going to fight it with professional legal representation from a top London law firm who specialise in defamation. We know Reynolds didn’t do very well against Chris Bovey’s libel lawyers and we hope Greg’s legal team take him to the cleaners too.
How sad that a racist homophobic anti-Semitic bigot like Reynolds has to buy fake popularity since he’s really Billy no-mates. The CLEAR daily news articles are embarrassing, it appears they have recruited a 10 year old to do their Facebook graphics and a recent article on their site by someone called Anthony Lewis suggests they do not have the services of a proof reader at hand.
Peter really shouldn’t be spending money on fake Facebook likes when he’s going to have to pay likely tens of thousands of pounds in costs that he’s been ordered by the Courts to pay, as a direct result of bringing these stupid defamation cases that he personally chose to bring before the Royal Courts of Justice. I can’t imagine the bill from David Price Q.C. will be cheap either if they win the defamation case Reynolds launched against Greg de Hoedt. #popcorn